What Does Adobe Offer?
Adobe makes money by selling software for creative content and marketing purposes, with a focus on user experience. The company's products are offered as subscription and through licenses.
Who Pays?
Adobe's customers ranges across various sectors of companies, Individuals and organisations
What Are The Alternatives?
Adobe competes with Apple, Autodesk, Avid, Corel, Microsoft, Affinity, Quark in its Digital Media and Google, IBM, Oracle, salesforce.com, SAP, SAS, Teradata, Shopify in its Digital Experience segment. In the Publishing segment, the company primarily faces competition from large-scale publishing systems and XML-based publishing companies.