What Does Abercrombie & Fitch Offer?
Abercrombie: This brand is a specialty retailer of high-quality apparel
and accessories for men and women. This also includes the Abercrombie kids brand
Hollister: This brand caters to the need of teenagers. Hollister is focused on teens globally and also includes the intimates brand Gilly Hicks.
Who Are The Clients?
Abercrombie is primarily responsible for supporting customers using branded performance apparel, footwear and accessories.
What Are The Alternatives?
Abercrombie's business model faces stiff challenges and
competition from offerings by its global competitors such as:
1. American Eagle Outfitters
2. Gap Inc
3. Ralph Lauren
What is the basis of competition?
The Company operates in a rapidly evolving and highly competitive retail business environment. Competitors include: individual and chain specialty apparel retailers; local, regional, national and international department stores; discount stores; and online exclusive businesses. The Company competes primarily on the basis of quality, fashion, brand experience and selection