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Conclusion: Nike is the market leader and has consolidated its position over the years
Nike has achieved robust growth over the years and is showing no signs of slowing down. Despite having a larger number of stores, Nike’s average revenue per store is significantly ahead of its peers.Although Lululemon is growing at a faster pace than Nike, it has a smaller scale than Nike. Given Nike’s outreach among the consumers and geographical penetration, it is highly unlikely that any other athletic apparel company would be able to match Nike’s position in the apparel market.
How Does The Average Revenue Per Store Of Athletic Apparel Companies Compare To Each Other?
Fiscal Year Data Has Been Calendarized
Nike Revenue Per Store
Under Armour Revenue Per Store
Lululemon Revenue Per Store
Athletic apparel companies primarily include those companies that sell sports apparel products. Although a large percentage of the products are worn for casual or leisure purposes, the focus of these companies is to develop sportswear products.Among the athletic apparel companies, Nike has the highest average revenue per store of $34 million.On the flip side, other athletic apparel companies are way behind, with Under Armour generating sales of $10.4 million per store while Lululemon was further behind at $7.5 million.
How Does The Store Count Of Athletic Apparel Companies Compare To Each Other?
Nike Total Stores
Under Armour Total Stores
Lululemon Total stores
Notably, Nike has the largest store count among the athletic apparel companies. Nike’s store count of 1,150 at the end of 2018 was more than double to that of Under Armour’s 498. Lululemon was further behind at 440.However, over 2015-2018, Under Armour has been rapidly expanding its store count, with the company opening up more than 150 new stores (net of closure).
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Nike's Average Revenue Per Store Has Increased 10% Since 2015, going up from $31 million in 2015 to $34 million in 2018
Nike Average Revenue Per Store [ A / B ]
Nike Total Revenue [ A ]
Nike Stores [ B ]
Nike’s average revenue per store has increased 10% over 2015-18, going up from $31 million in 2015 to $34 million in 2018.Although Nike has opened 154 new stores over this time-frame, Nike’s revenue growth has comfortably outpaced new store openings. Nike’s revenue has witnessed a growth of 21% over the last four years led by growth across NIKE Direct and wholesale, key categories including Sportswear and the Jordan Brand, and continued growth across footwear and apparel.
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