What does Facebook offer:
The company builds products that enable people to connect and share with friends and family through mobile devices, personal computers, and other surfaces. The products also help people discover and learn about what is going on in the world around them, enable people to share their opinions, ideas, photos and videos, and other activities with audiences ranging from their closest friends to the public at large, and stay connected everywhere by accessing these products.
What Are The Alternatives?
Major competitors are Apple, Google, Amazon, Tencent, and Twitter.
What Is The Basis of Competition?
The industry is characterized by innovation, rapid change, and disruptive technologies. They compete with companies that sell advertising, social media and communication products, content facilitators, video distributors and other forms of media content, and companies that provide development platforms for applications developers.
Has 2 revenue streams:Advertising
: Advertising revenues are primarily generated by displaying ads on Facebook, Instagram, Messenger, and third-party affiliated websites or mobile applications. Payment and Other fees
: Payments revenue comprises the net fee received from developers using the Payments infrastructure. Other fees includes revenues from the delivery of consumer hardware devices, as well as revenue from various other sources.
Has 5 major Products: Facebook
: Facebook enables people to connect, share, discover, and communicate with each other on mobile devices and personal computers. There are a number of different ways to engage with people on Facebook, including News Feed which displays an algorithmically-ranked series of stories and advertisements individualized for each person.Instagram
: Instagram is a community for sharing photos, videos, and messages, and enables people to discover interests that they care about.Messenger
: Messenger is a messaging application for people to connect with friends, family, groups and businesses across platforms and devices.WhatsApp
: WhatsApp is a messaging application that is used by people and businesses to communicate in a private way.Oculus
: Oculus is a hardware, software, and developer ecosystem that allows people to come together and connect with each other through Oculus virtual reality (VR) products.