What Need Does It Serve?
United Continental Holdings is one of the largest passenger airlines in the world, operating an extensive domestic and international network, which spans across the Americas, Europe, Asia-Pacific, Africa, the Middle East, the Caribbean, and Australia.
What Are The Alternatives?
Delta Airlines, Southwest Airlines, and American Airlines are major competitors.
What Is The Basis of Competition?
Operational costs, available routes, reward programs, and other ancillary services are key differentiating factors amongst airline companies.
Has 3 Divisions-Passenger:
It represents income from the sale of air tickets and other ancillary offerings for the company’s mainline and affiliate carriers. If a ticket is sold and travel is yet to happen, the company recognizes income from such tickets as air traffic liability. Due to the complex structure of ticket pricing, cancellation and rescheduling, a certain portion of the liability is recognized as passenger revenues based on recognized historical patterns.Cargo:
It represents income from freight and mail services.Other:
It comprises of revenues from the sale of loyalty points to credit card companies.